Why a custom e-commerce platform makes sense for Mayur Vihar
Mayur Vihar is a neighborhood of delhi in east delhi, india, and one of the markets in Delhi, India where we build custom e-commerce platforms.
East Delhi residential hub — a business base that increasingly wants to sell online rather than through calls, messages and spreadsheets.
Across Delhi, the economy is shaped by government, wholesale trade (Chandni Chowk, Sadar Bazar), services, startups and one of India's richest consumer markets, with New Delhi as the state capital.
India has more than 6 crore (60 million) MSMEs registered on the Udyam portal (Ministry of MSME). India has the world's largest real-time payments system in UPI and one of the fastest-growing online shopper bases, increasingly from tier-2 and tier-3 cities. Businesses that own their store — with UPI, COD, regional languages and WhatsApp updates — build loyal customers instead of renting them from marketplaces.
Shoppers and trade buyers in Mayur Vihar already compare options on their phones; a custom e-commerce platform that loads fast, shows accurate stock and accepts UPI (Google Pay, PhonePe, Paytm) turns that research into orders.
Localised for Mayur Vihar, not translated into it
A store that works in Mayur Vihar respects local habits as well as local law. These are the details we configure first.
Currency and pricing
Everything a Mayur Vihar shopper sees — price, tax, delivery fee, refund — is in INR, written the local way.
Language and content
Storefront copy, product pages and emails can run in Hindi, English and Punjabi, with local date and number formats.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Mayur Vihar recognise: UPI (Google Pay, PhonePe, Paytm) and RuPay, Visa and Mastercard cards and delivery through Delhivery.
Domain, phone and contact
A .in domain (or your own) builds local trust and search relevance. Contact buttons are pre-set with +91, so a customer in Mayur Vihar taps once to call or message.
A custom e-commerce platform built around your Mayur Vihar business
Every NNT Mart custom e-commerce platform in Mayur Vihar is engineered to the client's own brief — the web platform, the admin panel and, when you need one, a mobile application built for your workflow.
In Mayur Vihar we typically work with enterprises with complex catalogues, multi-brand groups, businesses outgrowing SaaS platforms and companies migrating legacy stores, and with sellers in categories such as mobiles and electronics, fashion and ethnic wear, beauty and personal care and groceries and FMCG that have strong online demand across India.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
What your custom e-commerce platform includes
Each module below is configured — or custom-developed — to your requirements. You choose what launches first and what follows in later phases.
Custom workflows
Product configurators, made-to-order flows, approvals, contracts and industry-specific rules. Stock can be held in Mayur Vihar or anywhere in Delhi, with pickup and local-delivery options where they make sense.
Headless architecture
API-first commerce with a fast front end, so web, app, kiosk and marketplace channels share one backend. Dashboards break sales down by product, customer and neighbourhood of Mayur Vihar, so you see what to promote.
Multi-entity operations
Multiple brands, companies, warehouses, currencies and tax registrations on one platform. Storefront language, imagery and navigation are set up for Mayur Vihar shoppers and available in Hindi and English.
Deep integrations
ERP, PIM, WMS, CRM, POS, accounting and legacy systems with reliable, monitored data sync. Bulk import and sync tools mean the Mayur Vihar team never re-keys stock, prices or descriptions by hand.
Migration
Move from older platforms with product, customer and order history, SEO-safe redirects and parallel runs. Customers in Mayur Vihar can pay with UPI (Google Pay, PhonePe, Paytm), RuPay, Visa and Mastercard cards and net banking, with receipts and refunds handled in the same admin.
Performance and security
Caching, CDN, load testing, security hardening, audit logs and cloud infrastructure as code. Couriers such as Delhivery, Blue Dart and Shiprocket plug in alongside your own fleet for Mayur Vihar orders.
Industries in Mayur Vihar we work with
Popular online categories in India include mobiles and electronics, fashion and ethnic wear, beauty and personal care, groceries and FMCG, home and kitchen and B2B industrial supplies. East Delhi residential hub — which shapes what local businesses need online. In Mayur Vihar, we most often build custom e-commerce platforms for:
Enterprises with complex catalogues
We map how enterprises with complex catalogues sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Multi-brand groups
For multi-brand groups, we usually start with multi-entity operations, then add PIM and DAM once orders are flowing.
Businesses outgrowing SaaS platforms
Catalogue, pricing and fulfilment rules designed for businesses outgrowing SaaS platforms in Mayur Vihar, connected to the systems you already use.
Companies migrating legacy stores
Companies migrating legacy stores get deep integrations plus performance and security workflows tailored to their operations.
Regulated sectors
We map how regulated sectors sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
High-traffic retailers
For high-traffic retailers, we usually start with custom workflows, then add identity and SSO once orders are flowing.
Getting paid online in Mayur Vihar
Checkout is where most online sales are won or lost. In India, customers expect to pay with UPI (Google Pay, PhonePe, Paytm), RuPay, Visa and Mastercard cards and net banking, and many also look for cash on delivery, EMI and cardless EMI and wallets and UPI AutoPay for subscriptions.
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Indian rupee (INR), with GST-ready invoices.
- UPI (Google Pay, PhonePe, Paytm)
- EMI and cardless EMI
- Cash on delivery
- Wallets and UPI AutoPay for subscriptions
- Net banking
- RuPay, Visa and Mastercard cards
Shipping, couriers and local delivery in Mayur Vihar
Your custom e-commerce platform can book shipments and share tracking with Delhivery, Blue Dart, Shiprocket, DTDC, Xpressbees, Ecom Express and India Post, or route orders to your own riders and stores across Mayur Vihar.
Delivery rules can price by distance, weight, postcode or zone, offer same-day slots in dense areas, and switch on pickup points or click-and-collect where customers prefer them.
Your own store alongside Amazon.in and Flipkart
Amazon.in, Flipkart and Meesho are where many shoppers in Mayur Vihar start, which is why sellers list there. The trade-off is commission, limited branding and rules the platform can change overnight.
With your own custom e-commerce platform you keep the customer data, set the offers and the packaging, and still push stock to marketplaces from a single admin.
Rules Mayur Vihar sellers must respect online
On tax: India levies GST, rationalised in September 2025 into main slabs of 5% and 18% with a 40% rate for select goods; e-commerce operators collect TCS, and e-invoicing and e-way bills apply above set thresholds.
Businesses registered in Delhi carry GST state code 07 in their GSTIN, and intra-state sales are billed as CGST + SGST while sales to other states are billed as IGST.
Customer data is handled with the Digital Personal Data Protection Act 2023 and the DPDP Rules 2025, alongside the IT Act 2000 in mind, and the storefront follows the Consumer Protection (E-Commerce) Rules 2020, which require seller details, country of origin, grievance officers and clear return and refund policies, plus the Legal Metrology rules on product labelling.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Delhi.
Add a mobile app for Mayur Vihar customers
Because the platform is API-first, customer, staff and partner mobile apps can be added at any point without rebuilding the backend.
Apps are published under your own developer accounts and share the same backend as your custom e-commerce platform, so offers, stock and orders are always consistent between web and mobile.
Order alerts, offers and abandoned-cart reminders go out on Mayur Vihar time (UTC+5:30), in Hindi and English if you want.
- SAP, Oracle, Microsoft Dynamics and Odoo ERPs
- WMS and 3PL systems
- PIM and DAM
- Search engines (Elasticsearch, Algolia)
- Identity and SSO
- Cloud platforms (AWS, Azure, GCP)
- BI and data warehouses
- POS and store systems
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
Launch roadmap and success metrics
We launch the journeys that create value first, then add depth. A typical roadmap for a custom e-commerce platform in Mayur Vihar:
| Phase | What goes live |
|---|---|
| Foundation | Architecture, core commerce, priority integrations and migration. Configured for INR, UPI (Google Pay, PhonePe, Paytm) and Delhivery from the start. |
| Differentiate | Custom workflows, configurators and automation. |
| Optimise | Performance, new channels, apps and continuous enhancement. Reviewed against how Mayur Vihar customers actually buy. |
We track page load and API response times, uptime, order-sync accuracy, manual-work hours saved, release frequency and total cost of ownership on a live dashboard from day one, so Mayur Vihar results are visible, not promised.
How Mayur Vihar clients work with us
Our team covers UTC+5:30 — the same clock as our engineers in India — through three 8-hour shifts, so a Mayur Vihar client always reaches someone during the local working day.
Project communication is in English; storefront content can be produced in Hindi, English and Punjabi. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Mayur Vihar clients are served remotely with on-site workshops when the project needs them.
