Why a custom e-commerce platform makes sense for Naroli
Naroli is a village in dadra and nagar haveli, india, and one of the markets in Dadra and Nagar Haveli and Daman and Diu, India where we build custom e-commerce platforms.
Industrial area of Dadra and Nagar Haveli — a business base that increasingly wants to sell online rather than through calls, messages and spreadsheets.
Across Dadra and Nagar Haveli and Daman and Diu, the economy is shaped by manufacturing (plastics, textiles, chemicals), tourism and trading, with Daman as the state capital.
India has more than 6 crore (60 million) MSMEs registered on the Udyam portal (Ministry of MSME). India has the world's largest real-time payments system in UPI and one of the fastest-growing online shopper bases, increasingly from tier-2 and tier-3 cities. Businesses that own their store — with UPI, COD, regional languages and WhatsApp updates — build loyal customers instead of renting them from marketplaces.
That is why more companies in Naroli are moving from phone, WhatsApp and spreadsheet orders to a proper custom e-commerce platform — one place where products, prices, payments, orders and customers are managed together.
Local details we build into every Naroli project
Conversion in Naroli depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
The store speaks Indian rupee: INR amounts from product page to invoice, so Naroli buyers never convert in their heads.
Language and content
We localise pages, emails and notifications into Gujarati, Hindi and Marathi where your audience needs it.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Naroli recognise: UPI (Google Pay, PhonePe, Paytm) and RuPay, Visa and Mastercard cards and delivery through Delhivery.
Domain, phone and contact
Using .in where it suits you signals a local business to shoppers and search engines. Click-to-call and WhatsApp buttons use the +91 calling code so customers reach you without dialling errors.
Designed to your requirements, not a template
Every NNT Mart custom e-commerce platform in Naroli is engineered to the client's own brief — the web platform, the admin panel and, when you need one, a mobile application built for your workflow.
In Naroli we typically work with enterprises with complex catalogues, multi-brand groups, businesses outgrowing SaaS platforms and companies migrating legacy stores, and with sellers in categories such as mobiles and electronics, fashion and ethnic wear, beauty and personal care and groceries and FMCG that have strong online demand across India.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
What your custom e-commerce platform includes
These are the building blocks of a custom e-commerce platform. We scope them with you, so you pay for what your Naroli operation needs.
Custom workflows
Product configurators, made-to-order flows, approvals, contracts and industry-specific rules. Checkout is configured for UPI (Google Pay, PhonePe, Paytm), RuPay, Visa and Mastercard cards and net banking.
Headless architecture
API-first commerce with a fast front end, so web, app, kiosk and marketplace channels share one backend. Couriers such as Delhivery, Blue Dart and Shiprocket plug in alongside your own fleet for Naroli orders.
Multi-entity operations
Multiple brands, companies, warehouses, currencies and tax registrations on one platform. Inventory can sit in Naroli, in a partner warehouse or across Dadra and Nagar Haveli and Daman and Diu, with click-and-collect where customers want it.
Deep integrations
ERP, PIM, WMS, CRM, POS, accounting and legacy systems with reliable, monitored data sync. Reports show which products, customers and areas of Naroli drive revenue.
Migration
Move from older platforms with product, customer and order history, SEO-safe redirects and parallel runs. Storefront language, imagery and navigation are set up for Naroli shoppers and available in Gujarati and Hindi.
Performance and security
Caching, CDN, load testing, security hardening, audit logs and cloud infrastructure as code. Product data imports from your existing sheets or ERP, so Naroli teams do not re-type thousands of items.
Industries in Naroli we work with
Popular online categories in India include mobiles and electronics, fashion and ethnic wear, beauty and personal care, groceries and FMCG, home and kitchen and B2B industrial supplies. Industrial area of Dadra and Nagar Haveli — which shapes what local businesses need online. In Naroli, we most often build custom e-commerce platforms for:
Enterprises with complex catalogues
Enterprises with complex catalogues get custom workflows plus multi-entity operations workflows tailored to their operations.
Multi-brand groups
We map how multi-brand groups sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Businesses outgrowing SaaS platforms
For businesses outgrowing SaaS platforms, we usually start with deep integrations, then add WMS and 3PL systems once orders are flowing.
Companies migrating legacy stores
Catalogue, pricing and fulfilment rules designed for companies migrating legacy stores in Naroli, connected to the systems you already use.
Regulated sectors
Regulated sectors get migration plus custom workflows workflows tailored to their operations.
High-traffic retailers
We map how high-traffic retailers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Payments customers in Naroli expect
A store that serves Naroli should let customers pay the way they do offline: UPI (Google Pay, PhonePe, Paytm), RuPay, Visa and Mastercard cards, net banking and cash on delivery.
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Indian rupee (INR), with GST-ready invoices.
- RuPay, Visa and Mastercard cards
- EMI and cardless EMI
- Net banking
- Wallets and UPI AutoPay for subscriptions
- Cash on delivery
- UPI (Google Pay, PhonePe, Paytm)
Fulfilment options for Naroli orders
Your custom e-commerce platform can book shipments and share tracking with Delhivery, Blue Dart, Shiprocket, DTDC, Xpressbees, Ecom Express and India Post, or route orders to your own riders and stores across Naroli.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Naroli sellers: marketplace plus your own store
Many Naroli sellers already list on Amazon.in, Flipkart, Meesho, Myntra, Nykaa, JioMart and ONDC network apps. Those channels bring traffic, but they also take commission, control the customer relationship and change rules without notice.
With your own custom e-commerce platform you keep the customer data, set the offers and the packaging, and still push stock to marketplaces from a single admin.
Rules Naroli sellers must respect online
On tax: India levies GST, rationalised in September 2025 into main slabs of 5% and 18% with a 40% rate for select goods; e-commerce operators collect TCS, and e-invoicing and e-way bills apply above set thresholds.
Businesses registered in Dadra and Nagar Haveli and Daman and Diu carry GST state code 26 in their GSTIN, and intra-state sales are billed as CGST + SGST while sales to other states are billed as IGST.
Customer data is handled with the Digital Personal Data Protection Act 2023 and the DPDP Rules 2025, alongside the IT Act 2000 in mind, and the storefront follows the Consumer Protection (E-Commerce) Rules 2020, which require seller details, country of origin, grievance officers and clear return and refund policies, plus the Legal Metrology rules on product labelling.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Dadra and Nagar Haveli and Daman and Diu.
Android and iOS apps for your Naroli business
Because the platform is API-first, customer, staff and partner mobile apps can be added at any point without rebuilding the backend.
Apps are published under your own developer accounts and share the same backend as your custom e-commerce platform, so offers, stock and orders are always consistent between web and mobile.
Push notifications can be timed to UTC+5:30 so offers reach Naroli customers when they are awake, and the interface can run in Gujarati and Hindi.
- PIM and DAM
- BI and data warehouses
- SAP, Oracle, Microsoft Dynamics and Odoo ERPs
- Search engines (Elasticsearch, Algolia)
- Identity and SSO
- Cloud platforms (AWS, Azure, GCP)
- WMS and 3PL systems
- POS and store systems
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
How we phase your custom e-commerce platform
Value first, depth later. For a custom e-commerce platform serving Naroli, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Foundation | Architecture, core commerce, priority integrations and migration. Configured for INR, UPI (Google Pay, PhonePe, Paytm) and Delhivery from the start. |
| Differentiate | Custom workflows, configurators and automation. |
| Optimise | Performance, new channels, apps and continuous enhancement. Reviewed against how Naroli customers actually buy. |
We track page load and API response times, uptime, order-sync accuracy, manual-work hours saved, release frequency and total cost of ownership on a live dashboard from day one, so Naroli results are visible, not promised.
Time zones, language and support
Naroli runs on UTC+5:30, the same clock as our engineering team in India. With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
Project communication is in English; storefront content can be produced in Gujarati, Hindi and Marathi. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Naroli clients are served remotely with on-site workshops when the project needs them.
