Why a B2B ordering portal makes sense for Reykjavík
Reykjavík is a capital and most populous city of iceland, home to about 139,000 people, and one of the markets in Iceland where we build B2B and wholesale portals.
The local economy is driven by fintech, geothermal energy, tourism, fishing and creative industries, and commercial activity concentrates around Laugavegur, Borgartún and the Harbour district.
Logistics are supported by Reykjavík Airport, Keflavík Airport and the Ring Road, which matters when you promise customers fast delivery.
Iceland is small but wealthy, with extremely high card and smartphone use and a flood of tourists who shop for Icelandic design and outdoor gear. Distances make delivery planning and clear shipping prices essential.
For a business in Reykjavík, the opportunity is to own the customer relationship: your own B2B ordering portal keeps your margin, your data and your brand, while marketplaces and social channels become additional sales routes instead of the only one.
Local details we build into every Reykjavík project
Conversion in Reykjavík depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
Prices, taxes, shipping and refunds are shown in Icelandic króna (ISK), formatted the way Reykjavík customers read them.
Language and content
We localise pages, emails and notifications into Icelandic and English where your audience needs it.
Local trust signals
Trust is local: familiar names such as Visa and Mastercard and Aur and Kass mobile payments and Pósturinn (Iceland Post) sit next to the buy button.
Domain, phone and contact
Using .is where it suits you signals a local business to shoppers and search engines. Contact buttons are pre-set with +354, so a customer in Reykjavík taps once to call or message.
Talent and partners nearby
With University of Iceland and Reykjavik University close by, finding people to manage catalogues, content and support after launch is realistic in Reykjavík.
Custom-built for how you sell in Reykjavík
Reykjavík businesses tell us what they sell and how they want to sell it; our engineers turn that into a custom B2B ordering portal, an admin system and a mobile app shaped around their operations.
In Reykjavík we typically work with wholesalers, FMCG distributors, industrial suppliers and electrical and hardware traders, and with sellers in categories such as outdoor and adventure gear, wool and design products, seafood and food and electronics that have strong online demand in Iceland.
We start with a requirements meeting, show you a working demo within 24 hours, and only then propose scope, milestones and budget.
Features of your B2B ordering portal in Reykjavík
These are the building blocks of a B2B ordering portal. We scope them with you, so you pay for what your Reykjavík operation needs.
Business accounts
Registration, KYC and approval, company hierarchies, branches, buyers and approvers with their own permissions. Payment steps are built around Visa and Mastercard, Aur and Kass mobile payments and Netgíró, the options shoppers here already trust.
Contract pricing
Price lists by customer, group or territory, quantity slabs, pack sizes, minimum order values and negotiated rates. Shipping rules can use Pósturinn (Iceland Post), DHL and DropIt as well as your own delivery staff in Reykjavík.
Quick and bulk ordering
SKU-code entry, spreadsheet upload, saved lists, re-order from history and scheduled repeat orders. Inventory can sit in Reykjavík, in a partner warehouse or across Iceland, with click-and-collect where customers want it.
Quotes and approvals
Request-for-quotation, counter-offers, purchase-order upload and multi-level approval before submission. Dashboards break sales down by product, customer and neighbourhood of Reykjavík, so you see what to promote.
Credit and payments
Online payment, credit limits, pay-later terms, outstanding statements and payment reminders where approved. Pages, search filters and wording are tuned to how people in Reykjavík look for products, in Icelandic and English if your audience needs it.
Sales-team tools
Order on behalf of customers, territory assignment, visit notes and performance dashboards for representatives. Bulk import and sync tools mean the Reykjavík team never re-keys stock, prices or descriptions by hand.
Businesses that use NNT Mart in Reykjavík
Popular online categories in Iceland include outdoor and adventure gear, wool and design products, seafood and food, electronics, cosmetics and souvenirs. Local demand in Reykjavík is shaped by fintech, geothermal energy, tourism, fishing and creative industries, so we often design catalogues and B2B ordering around those sectors. In Reykjavík, we most often build B2B and wholesale portals for:
Wholesalers
Wholesalers get business accounts plus quick and bulk ordering workflows tailored to their operations.
FMCG distributors
We map how FMCG distributors sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Industrial suppliers
For industrial suppliers, we usually start with quotes and approvals, then add CRM and lead management once orders are flowing.
Electrical and hardware traders
Catalogue, pricing and fulfilment rules designed for electrical and hardware traders in Reykjavík, connected to the systems you already use.
Medical and institutional suppliers
Medical and institutional suppliers get credit and payments plus business accounts workflows tailored to their operations.
Dealer networks
We map how dealer networks sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
How Reykjavík customers pay online
Checkout is where most online sales are won or lost. In Iceland, customers expect to pay with Visa and Mastercard, Aur and Kass mobile payments and Netgíró, and many also look for Pei, Apple Pay and Google Pay and Klarna.
We integrate suitable gateways and providers for your business category and merchant eligibility, handle payment status, failed-payment retries and refunds, and keep sensitive card data with the provider rather than on your servers. All amounts are shown in Icelandic króna (ISK).
For Reykjavík customers ordering from Laugavegur, Borgartún and the Harbour district, cash-on-delivery and pay-on-pickup rules can be set per delivery zone.
- Klarna
- Apple Pay and Google Pay
- Visa and Mastercard
- Pei
- Netgíró
- Aur and Kass mobile payments
Delivery and fulfilment from Reykjavík
Your B2B ordering portal can book shipments and share tracking with Pósturinn (Iceland Post), DHL, DropIt, Dropp lockers, Flytjandi and Samskip, or route orders to your own riders and stores across Reykjavík.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Connectivity in the area — Reykjavík Airport, Keflavík Airport and the Ring Road — makes regional and national dispatch from Reykjavík practical.
Reykjavík sellers: marketplace plus your own store
Selling in Reykjavík through Bland.is, Elko and Amazon (cross-border) gets you reach quickly, yet the buyer belongs to the platform, not to you.
NNT Mart gives you a channel you own: your domain, your customer list, your pricing and your brand. Where it helps, we connect product feeds and orders from marketplaces so stock stays in sync and your team works from one dashboard.
Selling online legally in Iceland
Tax basics: Iceland charges 24% VAT with a reduced 11% rate on food and books; foreign sellers of low-value goods must register for Icelandic VAT.
Two frameworks shape the build: Act No. 90/2018 on Data Protection implementing the GDPR, enforced by Persónuvernd, and the Act on Consumer Contracts and the Electronic Commerce Act, giving a 14-day withdrawal right.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Iceland.
Take your Reykjavík store onto customers' phones
In Reykjavík, shoppers browse on phones first. A dealer and sales-representative app lets buyers re-order in seconds, scan products, check statements and receive scheme announcements, while reps take orders at the counter even with patchy connectivity.
Apps are published under your own developer accounts and share the same backend as your B2B ordering portal, so offers, stock and orders are always consistent between web and mobile.
Order alerts, offers and abandoned-cart reminders go out on Reykjavík time (UTC+0), in Icelandic and English if you want.
- WhatsApp and SMS notifications
- CRM and lead management
- Logistics and freight partners
- ERP (SAP, Oracle, Microsoft Dynamics, Tally, Zoho)
- Accounting and e-invoicing
- Warehouse and inventory systems
- BI and reporting tools
- Credit and payment gateways
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
How we phase your B2B ordering portal
We launch the journeys that create value first, then add depth. A typical roadmap for a B2B ordering portal in Reykjavík:
| Phase | What goes live |
|---|---|
| Launch portal | Accounts, contract pricing, catalogue, ordering and ERP order sync. Configured for ISK, Visa and Mastercard and Pósturinn (Iceland Post) from the start. |
| Automate | Quotes, approvals, credit, statements and notifications. |
| Expand | Dealer and sales-rep apps, analytics and new territories. Reviewed against how Reykjavík customers actually buy. |
Success is measured on order-entry time, share of orders placed online, order accuracy, days sales outstanding, repeat-order frequency and sales-rep productivity — tracked on a dashboard you can see from launch day.
How Reykjavík clients work with us
Our team covers UTC+0 — 5h 30m behind India (IST) — through three 8-hour shifts, so a Reykjavík client always reaches someone during the local working day.
Project communication is in English; storefront content can be produced in Icelandic. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Reykjavík clients are served remotely with on-site workshops when the project needs them.
