The case for a B2B ordering portal in Madrid
Madrid is a capital and largest city of spain, where around 3.5 million people live and shop, and one of the markets in Spain where we build B2B and wholesale portals.
Businesses here work in banking, corporate HQs, telecom and startups; many are based around Paseo de la Castellana, AZCA and Las Tablas.
Logistics are supported by Adolfo Suárez Madrid-Barajas Airport, which matters when you promise customers fast delivery.
Spain has about 3 million companies, over 99% of them SMEs (Ministry of Industry). Spain's online shoppers are highly mobile and increasingly pay with Bizum. Regional language options and reliable delivery to the islands help brands stand out.
For a business in Madrid, the opportunity is to own the customer relationship: your own B2B ordering portal keeps your margin, your data and your brand, while marketplaces and social channels become additional sales routes instead of the only one.
Local details we build into every Madrid project
Conversion in Madrid depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
Prices, taxes, shipping and refunds are shown in euro (EUR), formatted the way Madrid customers read them.
Language and content
We localise pages, emails and notifications into Spanish, Catalan and Basque where your audience needs it.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Madrid recognise: Visa and Mastercard and Bizum and delivery through Correos.
Domain, phone and contact
A .es domain (or your own) builds local trust and search relevance. Click-to-call and WhatsApp buttons use the +34 calling code so customers reach you without dialling errors.
Talent and partners nearby
With Complutense, Polytechnic University of Madrid and IE University close by, finding people to manage catalogues, content and support after launch is realistic in Madrid.
Custom-built for how you sell in Madrid
Whatever your business sells in Madrid, N&T Software designs and develops the B2B ordering portal and the matching mobile app exactly to your requirements — your catalogue, your prices, your payment and delivery rules.
Typical clients include FMCG distributors, industrial suppliers, electrical and hardware traders and medical and institutional suppliers. Categories that sell especially well online in Spain — fashion, electronics, travel and leisure and beauty — get catalogue structures and filters designed for them.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
Features of your B2B ordering portal in Madrid
Nothing here is fixed: modules are switched on, reshaped or built from scratch around how your Madrid business sells.
Business accounts
Registration, KYC and approval, company hierarchies, branches, buyers and approvers with their own permissions. Multiple stock points in Spain are supported, so a Madrid order ships from the nearest one.
Contract pricing
Price lists by customer, group or territory, quantity slabs, pack sizes, minimum order values and negotiated rates. Revenue reports by product, repeat buyer and delivery area of Madrid guide stock and marketing decisions.
Quick and bulk ordering
SKU-code entry, spreadsheet upload, saved lists, re-order from history and scheduled repeat orders. Storefront language, imagery and navigation are set up for Madrid shoppers and available in Spanish and Catalan.
Quotes and approvals
Request-for-quotation, counter-offers, purchase-order upload and multi-level approval before submission. Catalogues come in from spreadsheets, ERP exports or supplier feeds, so your Madrid team keeps its current way of working.
Credit and payments
Online payment, credit limits, pay-later terms, outstanding statements and payment reminders where approved. Checkout is configured for Visa and Mastercard, Bizum and PayPal.
Sales-team tools
Order on behalf of customers, territory assignment, visit notes and performance dashboards for representatives. Delivery can be booked through Correos, SEUR and MRW or dispatched by your own riders around Madrid.
Businesses that use NNT Mart in Madrid
Popular online categories in Spain include fashion, electronics, travel and leisure, beauty, home and food and gourmet. Local demand in Madrid is shaped by banking, corporate HQs, telecom and startups, so we often design catalogues and B2B ordering around those sectors. In Madrid, we most often build B2B and wholesale portals for:
Wholesalers
Catalogue, pricing and fulfilment rules designed for wholesalers in Madrid, connected to the systems you already use.
FMCG distributors
FMCG distributors get contract pricing plus quotes and approvals workflows tailored to their operations.
Industrial suppliers
We map how industrial suppliers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Electrical and hardware traders
For electrical and hardware traders, we usually start with credit and payments, then add warehouse and inventory systems once orders are flowing.
Medical and institutional suppliers
Catalogue, pricing and fulfilment rules designed for medical and institutional suppliers in Madrid, connected to the systems you already use.
Dealer networks
Dealer networks get sales-team tools plus contract pricing workflows tailored to their operations.
Checkout and payment methods for Madrid
A store that serves Madrid should let customers pay the way they do offline: Visa and Mastercard, Bizum, PayPal and Apple Pay.
Provider approval, settlement time and fees differ by business type, so we shortlist gateways with you, then wire up status updates, refunds and reconciliation in EUR — card details stay with the provider.
Zone-based payment rules let you offer different options for Paseo de la Castellana than for outer parts of Madrid.
- Apple Pay
- Cash on delivery (contra reembolso)
- Klarna and Aplazame instalments
- Bizum
- Visa and Mastercard
- PayPal
Fulfilment options for Madrid orders
Your B2B ordering portal can book shipments and share tracking with Correos, SEUR, MRW, GLS Spain, Nacex and CTT Express, or route orders to your own riders and stores across Madrid.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Connectivity in the area — Adolfo Suárez Madrid-Barajas Airport — makes regional and national dispatch from Madrid practical.
Marketplaces vs. your own B2B ordering portal in Madrid
Many Madrid sellers already list on Amazon.es, El Corte Inglés, AliExpress, PcComponentes, Wallapop and Carrefour. Those channels bring traffic, but they also take commission, control the customer relationship and change rules without notice.
With your own B2B ordering portal you keep the customer data, set the offers and the packaging, and still push stock to marketplaces from a single admin.
Tax, invoicing and compliance in Spain
For Madrid sellers, tax first: Spanish IVA is 21% standard with 10% and 4% reduced rates; the Canary Islands use IGIC instead of IVA.
Two frameworks shape the build: the EU General Data Protection Regulation (GDPR) and the ePrivacy rules on cookies and marketing consent, plus the LOPDGDD and LSSI-CE, enforced by the AEPD, and the EU Consumer Rights Directive (14-day withdrawal right), the Digital Services Act and, from June 2025, the European Accessibility Act for online shops and the General Law for the Defence of Consumers and Users.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Spain.
Mobile commerce in Madrid
A dealer and sales-representative app lets buyers re-order in seconds, scan products, check statements and receive scheme announcements, while reps take orders at the counter even with patchy connectivity.
Apps are published under your own developer accounts and share the same backend as your B2B ordering portal, so offers, stock and orders are always consistent between web and mobile.
Push notifications can be timed to UTC+2 so offers reach Madrid customers when they are awake, and the interface can run in Spanish and Catalan.
- Logistics and freight partners
- BI and reporting tools
- ERP (SAP, Oracle, Microsoft Dynamics, Tally, Zoho)
- WhatsApp and SMS notifications
- Credit and payment gateways
- Accounting and e-invoicing
- CRM and lead management
- Warehouse and inventory systems
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
A phased launch plan for Madrid
Value first, depth later. For a B2B ordering portal serving Madrid, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Launch portal | Accounts, contract pricing, catalogue, ordering and ERP order sync. Configured for EUR, Visa and Mastercard and Correos from the start. |
| Automate | Quotes, approvals, credit, statements and notifications. |
| Expand | Dealer and sales-rep apps, analytics and new territories. Reviewed against how Madrid customers actually buy. |
We track order-entry time, share of orders placed online, order accuracy, days sales outstanding, repeat-order frequency and sales-rep productivity on a live dashboard from day one, so Madrid results are visible, not promised.
Time zones, language and support
Madrid runs on UTC+2, which is 3h 30m behind India (IST). With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
We work in English and can deliver storefront content in Spanish. NDAs are signed on request, and you get a named project lead plus direct access to the engineers building your B2B ordering portal.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Madrid clients are served remotely with on-site workshops when the project needs them.
