Why a custom e-commerce platform makes sense for Liberec
Liberec is a commercial centre in Czech Republic home to about 108,000 people, and one of the places where we build custom e-commerce platforms for local businesses.
The local economy is driven by automotive suppliers, and commercial activity concentrates around the city centre.
Logistics are supported by Motorway links, which matters when you promise customers fast delivery.
The Czech Republic has SMEs make up 99% of all businesses in the European Union (European Commission). Czechia has one of Europe's highest numbers of online shops per capita and very price-aware buyers who compare on Heureka. Packeta pickup points and cash on delivery are still popular.
Shoppers and trade buyers in Liberec already compare options on their phones; a custom e-commerce platform that loads fast, shows accurate stock and accepts Visa and Mastercard turns that research into orders.
Localised for Liberec, not translated into it
A store that works in Liberec respects local habits as well as local law. These are the details we configure first.
Currency and pricing
The store speaks Czech koruna: CZK amounts from product page to invoice, so Liberec buyers never convert in their heads.
Language and content
Storefront copy, product pages and emails can run in Czech, with local date and number formats.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Liberec recognise: Visa and Mastercard and instant bank transfers (GoPay, ComGate) and delivery through Česká pošta.
Domain, phone and contact
Using .cz where it suits you signals a local business to shoppers and search engines. Click-to-call and WhatsApp buttons use the +420 calling code so customers reach you without dialling errors.
Talent and partners nearby
With Technical University of Liberec close by, finding people to manage catalogues, content and support after launch is realistic in Liberec.
Custom-built for how you sell in Liberec
Every NNT Mart custom e-commerce platform in Liberec is engineered to the client's own brief — the web platform, the admin panel and, when you need one, a mobile application built for your workflow.
Typical clients include multi-brand groups, businesses outgrowing SaaS platforms, companies migrating legacy stores and regulated sectors. Categories that sell especially well online in the Czech Republic — electronics, groceries, cosmetics and fashion — get catalogue structures and filters designed for them.
We start with a requirements meeting, show you a working demo within 24 hours, and only then propose scope, milestones and budget.
Core modules we build for Liberec clients
Each module below is configured — or custom-developed — to your requirements. You choose what launches first and what follows in later phases.
Custom workflows
Product configurators, made-to-order flows, approvals, contracts and industry-specific rules. Product data imports from your existing sheets or ERP, so Liberec teams do not re-type thousands of items.
Headless architecture
API-first commerce with a fast front end, so web, app, kiosk and marketplace channels share one backend. Customers in Liberec can pay with Visa and Mastercard, instant bank transfers (GoPay, ComGate) and cash on delivery (dobírka), with receipts and refunds handled in the same admin.
Multi-entity operations
Multiple brands, companies, warehouses, currencies and tax registrations on one platform. Shipping rules can use Česká pošta, Zásilkovna (Packeta) and PPL as well as your own delivery staff in Liberec.
Deep integrations
ERP, PIM, WMS, CRM, POS, accounting and legacy systems with reliable, monitored data sync. Inventory can sit in Liberec, in a partner warehouse or across Czech Republic, with click-and-collect where customers want it.
Migration
Move from older platforms with product, customer and order history, SEO-safe redirects and parallel runs. Reports show which products, customers and areas of Liberec drive revenue.
Performance and security
Caching, CDN, load testing, security hardening, audit logs and cloud infrastructure as code. Content and design can follow how customers in Liberec search and buy, including Czech where you need it.
How Liberec customers pay online
A store that serves Liberec should let customers pay the way they do offline: Visa and Mastercard, instant bank transfers (GoPay, ComGate), cash on delivery (dobírka) and Apple Pay.
Provider approval, settlement time and fees differ by business type, so we shortlist gateways with you, then wire up status updates, refunds and reconciliation in CZK — card details stay with the provider.
For Liberec customers ordering from the city centre, cash-on-delivery and pay-on-pickup rules can be set per delivery zone.
- Visa and Mastercard
- Apple Pay
- Cash on delivery (dobírka)
- Twisto/Skip Pay
- Instant bank transfers (GoPay, ComGate)
Fulfilment options for Liberec orders
Your custom e-commerce platform can book shipments and share tracking with Česká pošta, Zásilkovna (Packeta), PPL, DPD and GLS, or route orders to your own riders and stores across Liberec.
Delivery rules can price by distance, weight, postcode or zone, offer same-day slots in dense areas, and switch on pickup points or click-and-collect where customers prefer them.
Connectivity in the area — Motorway links — makes regional and national dispatch from Liberec practical.
Tax, invoicing and compliance in Czech Republic
For Liberec sellers, tax first: Czech VAT (DPH) is 21% standard and 12% reduced.
On privacy we design around the EU General Data Protection Regulation (GDPR) and the ePrivacy rules on cookies and marketing consent, enforced by ÚOOÚ; on consumer rights the store reflects the EU Consumer Rights Directive (14-day withdrawal right), the Digital Services Act and, from June 2025, the European Accessibility Act for online shops and the Czech Civil Code consumer provisions.
We build the technical controls — tax-inclusive pricing, compliant invoices, consent banners, terms and return pages, data-access roles and audit logs. We are not a law firm, so final legal and tax positions should be confirmed with your own adviser in Czech Republic.
Marketplaces vs. your own custom e-commerce platform in Liberec
For a Liberec business, Alza.cz, Mall.cz, Heureka and Rohlik are useful shop windows — but fees, ranking changes and shared customer data limit how far you can grow on them alone.
Your custom e-commerce platform becomes the hub: marketplaces and social shops become extra outlets fed from one catalogue, while repeat customers buy directly from you at better margins.
Industries in Liberec we work with
Popular online categories in the Czech Republic include electronics, groceries, cosmetics, fashion, home and sports. Local demand in Liberec is shaped by automotive suppliers, so we often design catalogues and B2B ordering around those sectors. In Liberec, we most often build custom e-commerce platforms for:
Enterprises with complex catalogues
For enterprises with complex catalogues, we usually start with headless architecture, then add SAP, Oracle, Microsoft Dynamics and Odoo ERPs once orders are flowing.
Multi-brand groups
Catalogue, pricing and fulfilment rules designed for multi-brand groups in Liberec, connected to the systems you already use.
Businesses outgrowing SaaS platforms
Businesses outgrowing SaaS platforms get multi-entity operations plus migration workflows tailored to their operations.
Companies migrating legacy stores
We map how companies migrating legacy stores sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Regulated sectors
For regulated sectors, we usually start with performance and security, then add search engines (Elasticsearch, Algolia) once orders are flowing.
High-traffic retailers
Catalogue, pricing and fulfilment rules designed for high-traffic retailers in Liberec, connected to the systems you already use.
Android and iOS apps for your Liberec business
Because the platform is API-first, customer, staff and partner mobile apps can be added at any point without rebuilding the backend.
Apps are published under your own developer accounts and share the same backend as your custom e-commerce platform, so offers, stock and orders are always consistent between web and mobile.
Push notifications can be timed to UTC+2 so offers reach Liberec customers when they are awake, and the interface can run in Czech.
- Search engines (Elasticsearch, Algolia)
- Identity and SSO
- WMS and 3PL systems
- PIM and DAM
- SAP, Oracle, Microsoft Dynamics and Odoo ERPs
- Cloud platforms (AWS, Azure, GCP)
- BI and data warehouses
- POS and store systems
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
A phased launch plan for Liberec
Value first, depth later. For a custom e-commerce platform serving Liberec, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Foundation | Architecture, core commerce, priority integrations and migration. Configured for CZK, Visa and Mastercard and Česká pošta from the start. |
| Differentiate | Custom workflows, configurators and automation. |
| Optimise | Performance, new channels, apps and continuous enhancement. Reviewed against how Liberec customers actually buy. |
We track page load and API response times, uptime, order-sync accuracy, manual-work hours saved, release frequency and total cost of ownership on a live dashboard from day one, so Liberec results are visible, not promised.
How Liberec clients work with us
Our team covers UTC+2 — 3h 30m behind India (IST) — through three 8-hour shifts, so a Liberec client always reaches someone during the local working day.
We work in English and can deliver storefront content in Czech. NDAs are signed on request, and you get a named project lead plus direct access to the engineers building your custom e-commerce platform.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Liberec clients are served remotely with on-site workshops when the project needs them.
