Why As-Salt businesses are investing in online stores
As-Salt is a commercial centre in Jordan with a population of roughly 89,000, and one of the places where we build online stores for local businesses.
Jordan has a well-educated, digitally active population and a strong startup scene in Amman. CliQ instant payments and COD together cover most shoppers.
For a business in As-Salt, the opportunity is to own the customer relationship: your own online store keeps your margin, your data and your brand, while marketplaces and social channels become additional sales routes instead of the only one.
What makes a As-Salt store feel local
Conversion in As-Salt depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
Prices, taxes, shipping and refunds are shown in Jordanian dinar (JOD), formatted the way As-Salt customers read them.
Language and content
Storefront copy, product pages and emails can run in Arabic and English, with local date and number formats.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in As-Salt recognise: CliQ instant payments and eFAWATEERcom and delivery through Jordan Post.
Domain, phone and contact
A .jo domain (or your own) builds local trust and search relevance. Click-to-call and WhatsApp buttons use the +962 calling code so customers reach you without dialling errors.
An online store built around your As-Salt business
Every NNT Mart online store in As-Salt is engineered to the client's own brief — the web platform, the admin panel and, when you need one, a mobile application built for your workflow.
In As-Salt we typically work with retail brands, D2C start-ups, speciality shops and manufacturers selling direct, and with sellers in categories such as fashion, electronics, beauty and groceries that have strong online demand in Jordan.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
What your online store includes
Each module below is configured — or custom-developed — to your requirements. You choose what launches first and what follows in later phases.
Branded storefront
A fast, mobile-first design on your own domain with your colours, typography, banners, landing pages and SEO-ready category structure. Product data imports from your existing sheets or ERP, so As-Salt teams do not re-type thousands of items.
Catalogue manager
Categories, brands, variants, bundles, specifications, images, videos and bulk import/export so your team can manage thousands of SKUs. Payment steps are built around CliQ instant payments, eFAWATEERcom and Visa and Mastercard, the options shoppers here already trust.
Checkout and payments
Guest and account checkout, local payment gateways, wallets, bank transfer, cash on delivery, coupons and abandoned-cart recovery. Couriers such as Jordan Post, Aramex and DHL Express plug in alongside your own fleet for As-Salt orders.
Orders and fulfilment
Order confirmation, packing slips, courier booking, tracking links, cancellations, returns, refunds and customer notifications. Stock can be held in As-Salt or anywhere in Jordan, with pickup and local-delivery options where they make sense.
Inventory and locations
Stock by warehouse or store, low-stock alerts, store pickup, local delivery zones and sync with your existing inventory system. Revenue reports by product, repeat buyer and delivery area of As-Salt guide stock and marketing decisions.
Growth and reporting
Promotions, loyalty, reviews, email and WhatsApp campaigns, plus dashboards for revenue, products, customers and conversion. Storefront language, imagery and navigation are set up for As-Salt shoppers and available in Arabic and English.
Businesses that use NNT Mart in As-Salt
Popular online categories in Jordan include fashion, electronics, beauty, groceries, home and gifts. In As-Salt, we most often build online stores for:
Retail brands
Catalogue, pricing and fulfilment rules designed for retail brands in As-Salt, connected to the systems you already use.
D2C start-ups
D2C start-ups get catalogue manager plus orders and fulfilment workflows tailored to their operations.
Speciality shops
We map how speciality shops sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Manufacturers selling direct
For manufacturers selling direct, we usually start with inventory and locations, then add ERP and inventory software once orders are flowing.
Grocery and food businesses
Catalogue, pricing and fulfilment rules designed for grocery and food businesses in As-Salt, connected to the systems you already use.
Multi-outlet retailers
Multi-outlet retailers get growth and reporting plus catalogue manager workflows tailored to their operations.
Payments customers in As-Salt expect
Checkout is where most online sales are won or lost. In Jordan, customers expect to pay with CliQ instant payments, eFAWATEERcom and Visa and Mastercard, and many also look for cash on delivery and mobile wallets (Zain Cash, Orange Money).
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Jordanian dinar (JOD).
- EFAWATEERcom
- Visa and Mastercard
- Cash on delivery
- Mobile wallets (Zain Cash, Orange Money)
- CliQ instant payments
Delivery and fulfilment from As-Salt
Your online store can book shipments and share tracking with Jordan Post, Aramex, DHL Express, Fetchr and local couriers, or route orders to your own riders and stores across As-Salt.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Marketplaces vs. your own online store in As-Salt
Selling in As-Salt through OpenSooq, Talabat and Careem Quik gets you reach quickly, yet the buyer belongs to the platform, not to you.
NNT Mart gives you a channel you own: your domain, your customer list, your pricing and your brand. Where it helps, we connect product feeds and orders from marketplaces so stock stays in sync and your team works from one dashboard.
Rules As-Salt sellers must respect online
Jordan General Sales Tax is 16% standard, with lower rates for some essentials.
Two frameworks shape the build: the Personal Data Protection Law No. 24 of 2023, and the Consumer Protection Law No. 7 of 2017.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Jordan.
Mobile commerce in As-Salt
In As-Salt, shoppers browse on phones first. A customer shopping app for Android and iOS can share the same catalogue, cart, offers and order history, with push notifications for drops, price alerts and delivery updates.
One backend serves the website and the apps, and the apps ship under your own Google Play and App Store accounts — so what you change once appears everywhere.
Order alerts, offers and abandoned-cart reminders go out on As-Salt time (UTC+3), in Arabic and English if you want.
- ERP and inventory software
- Courier and shipping aggregators
- WhatsApp Business API
- Meta and TikTok catalogues
- Accounting and GST/VAT invoicing
- Payment gateways and wallets
- Google Analytics 4 and Merchant Center
- CRM and email marketing
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
From first demo to growth in As-Salt
We launch the journeys that create value first, then add depth. A typical roadmap for an online store in As-Salt:
| Phase | What goes live |
|---|---|
| Launch store | Storefront, catalogue, checkout, payments, shipping and admin go live. Configured for JOD, CliQ instant payments and Jordan Post from the start. |
| Grow | Promotions, loyalty, reviews, marketing integrations and SEO content. |
| Scale | Mobile app, marketplace feeds, multi-warehouse and ERP sync. Reviewed against how As-Salt customers actually buy. |
We track conversion rate, average order value, cart abandonment, repeat-purchase rate, page speed (Core Web Vitals) and return rate on a live dashboard from day one, so As-Salt results are visible, not promised.
Support hours and communication for As-Salt
As-Salt runs on UTC+3, which is 2h 30m behind India (IST). With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
We work in English and can deliver storefront content in Arabic. NDAs are signed on request, and you get a named project lead plus direct access to the engineers building your online store.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; As-Salt clients are served remotely with on-site workshops when the project needs them.
