Why Ukraine businesses are investing in B2B and wholesale portals
Ukraine is a market of about 41 million people where B2B and wholesale portals are growing fast, with Kyiv as its capital.
Ukraine has one of Europe’s most developed e-commerce ecosystems, led by Nova Poshta’s nationwide network and widespread mobile banking. The resilience of local sellers and strong IT talent make online stores a top priority.
Shoppers and trade buyers in Ukraine already compare options on their phones; a B2B ordering portal that loads fast, shows accurate stock and accepts Visa and Mastercard turns that research into orders.
What makes a Ukraine store feel local
A store that works in Ukraine respects local habits as well as local law. These are the details we configure first.
Currency and pricing
Prices, taxes, shipping and refunds are shown in Ukrainian hryvnia (UAH), formatted the way Ukraine customers read them.
Language and content
Content can be produced in Ukrainian, English and Russian, so a Ukraine customer reads the store in the language they use at home.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Ukraine recognise: Visa and Mastercard and monobank and PrivatBank and delivery through Nova Poshta.
Domain, phone and contact
A .ua domain (or your own) builds local trust and search relevance. Contact buttons are pre-set with +380, so a customer in Ukraine taps once to call or message.
Designed to your requirements, not a template
If you run a business in Ukraine and want to sell online, we build an e-commerce platform and mobile application to your exact requirements, from the first product page to the last delivery update.
In Ukraine we typically work with wholesalers, FMCG distributors, industrial suppliers and electrical and hardware traders, and with sellers in categories such as electronics, fashion, home and DIY and auto parts that have strong online demand in Ukraine.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
Features of your B2B ordering portal in Ukraine
Each module below is configured — or custom-developed — to your requirements. You choose what launches first and what follows in later phases.
Business accounts
Registration, KYC and approval, company hierarchies, branches, buyers and approvers with their own permissions. Checkout is configured for Visa and Mastercard, monobank and PrivatBank and Apple Pay and Google Pay.
Contract pricing
Price lists by customer, group or territory, quantity slabs, pack sizes, minimum order values and negotiated rates. Couriers such as Nova Poshta, Ukrposhta and Meest plug in alongside your own fleet for Ukraine orders.
Quick and bulk ordering
SKU-code entry, spreadsheet upload, saved lists, re-order from history and scheduled repeat orders. Inventory can sit in Ukraine, in a partner warehouse or across Ukraine, with click-and-collect where customers want it.
Quotes and approvals
Request-for-quotation, counter-offers, purchase-order upload and multi-level approval before submission. Reports show which products, customers and areas of Ukraine drive revenue.
Credit and payments
Online payment, credit limits, pay-later terms, outstanding statements and payment reminders where approved. Storefront language, imagery and navigation are set up for Ukraine shoppers and available in Ukrainian and English.
Sales-team tools
Order on behalf of customers, territory assignment, visit notes and performance dashboards for representatives. Catalogues come in from spreadsheets, ERP exports or supplier feeds, so your Ukraine team keeps its current way of working.
How Ukraine customers pay online
Shoppers in Ukraine rarely abandon a cart over price alone — they leave when their usual method is missing. Here that means Visa and Mastercard, monobank and PrivatBank and Apple Pay and Google Pay, then LiqPay, cash on delivery and Fondy and WayForPay.
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Ukrainian hryvnia (UAH).
- Cash on delivery
- Visa and Mastercard
- Monobank and PrivatBank
- LiqPay
- Fondy and WayForPay
- Apple Pay and Google Pay
Shipping, couriers and local delivery in Ukraine
Your B2B ordering portal can book shipments and share tracking with Nova Poshta, Ukrposhta, Meest, Justin, Rozetka Delivery and parcel lockers, or route orders to your own riders and stores.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Tax, invoicing and compliance in Ukraine
On tax: Ukraine charges 20% VAT, a simplified-tax option for small entrepreneurs (FOP) and a 5–7% digital-services rule for foreign suppliers.
On privacy we design around the Law of Ukraine on Personal Data Protection, overseen by the Ombudsman, with GDPR-aligned reforms under EU-integration; on consumer rights the store reflects the Law on Consumer Rights Protection and the Law on Electronic Commerce, giving a 14-day return right.
We build the technical controls — tax-inclusive pricing, compliant invoices, consent banners, terms and return pages, data-access roles and audit logs. We are not a law firm, so final legal and tax positions should be confirmed with your own adviser.
Marketplaces vs. your own B2B ordering portal in Ukraine
Many Ukraine sellers already list on Rozetka, Prom.ua, OLX.ua, Epicentr K, Allo, Foxtrot and Nova Poshta marketplaces. Those channels bring traffic, but they also take commission, control the customer relationship and change rules without notice.
With your own B2B ordering portal you keep the customer data, set the offers and the packaging, and still push stock to marketplaces from a single admin.
Who we build for in Ukraine
Popular online categories in Ukraine include electronics, fashion, home and DIY, auto parts, children’s goods and agri products. In Ukraine, we most often build B2B and wholesale portals for:
Wholesalers
We map how wholesalers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
FMCG distributors
For FMCG distributors, we usually start with quick and bulk ordering, then add accounting and e-invoicing once orders are flowing.
Industrial suppliers
Catalogue, pricing and fulfilment rules designed for industrial suppliers in Ukraine, connected to the systems you already use.
Electrical and hardware traders
Electrical and hardware traders get quotes and approvals plus sales-team tools workflows tailored to their operations.
Medical and institutional suppliers
We map how medical and institutional suppliers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Dealer networks
For dealer networks, we usually start with business accounts, then add logistics and freight partners once orders are flowing.
Android and iOS apps for your Ukraine business
Phones carry most traffic in Ukraine. A dealer and sales-representative app lets buyers re-order in seconds, scan products, check statements and receive scheme announcements, while reps take orders at the counter even with patchy connectivity.
Apps are published under your own developer accounts and share the same backend as your B2B ordering portal, so offers, stock and orders are always consistent between web and mobile.
Push notifications can be timed to UTC+3 so offers reach Ukraine customers when they are awake, and the interface can run in Ukrainian and English.
- WhatsApp and SMS notifications
- Credit and payment gateways
- Logistics and freight partners
- Warehouse and inventory systems
- CRM and lead management
- Accounting and e-invoicing
- BI and reporting tools
- ERP (SAP, Oracle, Microsoft Dynamics, Tally, Zoho)
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
Launch roadmap and success metrics
We launch the journeys that create value first, then add depth. A typical roadmap for a B2B ordering portal in Ukraine:
| Phase | What goes live |
|---|---|
| Launch portal | Accounts, contract pricing, catalogue, ordering and ERP order sync. Configured for UAH, Visa and Mastercard and Nova Poshta from the start. |
| Automate | Quotes, approvals, credit, statements and notifications. |
| Expand | Dealer and sales-rep apps, analytics and new territories. Reviewed against how Ukraine customers actually buy. |
We track order-entry time, share of orders placed online, order accuracy, days sales outstanding, repeat-order frequency and sales-rep productivity on a live dashboard from day one, so Ukraine results are visible, not promised.
How Ukraine clients work with us
Ukraine runs on UTC+3, which is 2h 30m behind India (IST). With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
Project communication is in English; storefront content can be produced in Ukrainian. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; clients in Ukraine are served remotely with on-site workshops when the project needs them.
