Why Yerevan businesses are investing in online stores
Yerevan is a capital and largest city of armenia, where around 1.1 million people live and shop, and one of the markets in Armenia where we build online stores.
The local economy is driven by IT, jewellery, brandy, banking and tourism, and commercial activity concentrates around Kentron, Arabkir and the Northern Avenue business area.
Logistics are supported by Zvartnots International Airport, which matters when you promise customers fast delivery.
Armenia has a booming IT sector, a wide diaspora and increasingly cashless payments through Idram and bank apps. Local producers of wine, brandy and food increasingly sell directly to diaspora buyers worldwide.
That is why more companies in Yerevan are moving from phone, WhatsApp and spreadsheet orders to a proper online store — one place where products, prices, payments, orders and customers are managed together.
Local details we build into every Yerevan project
Conversion in Yerevan depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
Prices, taxes, shipping and refunds are shown in Armenian dram (AMD), formatted the way Yerevan customers read them.
Language and content
Storefront copy, product pages and emails can run in Armenian, Russian and English, with local date and number formats.
Local trust signals
Trust is local: familiar names such as Visa and Mastercard and Arca cards and HayPost sit next to the buy button.
Domain, phone and contact
A .am domain (or your own) builds local trust and search relevance. Contact buttons are pre-set with +374, so a customer in Yerevan taps once to call or message.
Talent and partners nearby
Yerevan draws on Yerevan State University and the American University of Armenia, which means plenty of local staff, interns and technology partners to run the store after launch.
An online store built around your Yerevan business
Every NNT Mart online store in Yerevan is engineered to the client's own brief — the web platform, the admin panel and, when you need one, a mobile application built for your workflow.
In Yerevan we typically work with retail brands, D2C start-ups, speciality shops and manufacturers selling direct, and with sellers in categories such as IT and electronics, jewellery, wine and brandy and fashion that have strong online demand in Armenia.
Before any commitment you get a free requirements meeting, a demo built on your use case and a proposal priced to your budget.
Features of your online store in Yerevan
Each module below is configured — or custom-developed — to your requirements. You choose what launches first and what follows in later phases.
Branded storefront
A fast, mobile-first design on your own domain with your colours, typography, banners, landing pages and SEO-ready category structure. Revenue reports by product, repeat buyer and delivery area of Yerevan guide stock and marketing decisions.
Catalogue manager
Categories, brands, variants, bundles, specifications, images, videos and bulk import/export so your team can manage thousands of SKUs. Storefront language, imagery and navigation are set up for Yerevan shoppers and available in Armenian and Russian.
Checkout and payments
Guest and account checkout, local payment gateways, wallets, bank transfer, cash on delivery, coupons and abandoned-cart recovery. Catalogues come in from spreadsheets, ERP exports or supplier feeds, so your Yerevan team keeps its current way of working.
Orders and fulfilment
Order confirmation, packing slips, courier booking, tracking links, cancellations, returns, refunds and customer notifications. Customers in Yerevan can pay with Visa and Mastercard, Arca cards and Idram wallet, with receipts and refunds handled in the same admin.
Inventory and locations
Stock by warehouse or store, low-stock alerts, store pickup, local delivery zones and sync with your existing inventory system. Couriers such as HayPost, Glovo couriers and DHL plug in alongside your own fleet for Yerevan orders.
Growth and reporting
Promotions, loyalty, reviews, email and WhatsApp campaigns, plus dashboards for revenue, products, customers and conversion. Inventory can sit in Yerevan, in a partner warehouse or across Armenia, with click-and-collect where customers want it.
Getting paid online in Yerevan
Shoppers in Yerevan rarely abandon a cart over price alone — they leave when their usual method is missing. Here that means Visa and Mastercard, Arca cards and Idram wallet, then Telcell, Apple Pay and Google Pay and cash on delivery.
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Armenian dram (AMD).
Business buyers around Kentron often want invoices or bank transfer, while consumers lean on Visa and Mastercard. We support both flows.
- Visa and Mastercard
- Telcell
- Cash on delivery
- Arca cards
- Apple Pay and Google Pay
- Idram wallet
Shipping, couriers and local delivery in Yerevan
Your online store can book shipments and share tracking with HayPost, Glovo couriers, DHL, Yerevan City delivery fleets and Pickpoint lockers, or route orders to your own riders and stores across Yerevan.
Delivery rules can price by distance, weight, postcode or zone, offer same-day slots in dense areas, and switch on pickup points or click-and-collect where customers prefer them.
Connectivity in the area — Zvartnots International Airport — makes regional and national dispatch from Yerevan practical.
Compliance built into your online store
On tax: Armenia charges 20% VAT; sole traders and small businesses can choose simplified turnover tax regimes, and e-invoicing is mandatory for VAT taxpayers.
Customer data is handled with the Law on Protection of Personal Data (2015, updated 2024), overseen by the Personal Data Protection Agency in mind, and the storefront follows the Law on Protection of Consumer Rights and the Law on Electronic Commerce, giving distance-selling withdrawal rights.
Our job is the engineering: price display with tax, invoice numbering, cookie and marketing consent, return and terms pages, role-based access and logs. Legal and tax conclusions stay with your own adviser in Armenia.
Yerevan sellers: marketplace plus your own store
List.am, Wildberries (regional) and Ozon are where many shoppers in Yerevan start, which is why sellers list there. The trade-off is commission, limited branding and rules the platform can change overnight.
NNT Mart gives you a channel you own: your domain, your customer list, your pricing and your brand. Where it helps, we connect product feeds and orders from marketplaces so stock stays in sync and your team works from one dashboard.
Businesses that use NNT Mart in Yerevan
Popular online categories in Armenia include IT and electronics, jewellery, wine and brandy, fashion, food and dried fruit and tourism products. Local demand in Yerevan is shaped by IT, jewellery, brandy, banking and tourism, so we often design catalogues and B2B ordering around those sectors. In Yerevan, we most often build online stores for:
Retail brands
We map how retail brands sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
D2C start-ups
For D2C start-ups, we usually start with checkout and payments, then add courier and shipping aggregators once orders are flowing.
Speciality shops
Catalogue, pricing and fulfilment rules designed for speciality shops in Yerevan, connected to the systems you already use.
Manufacturers selling direct
Manufacturers selling direct get orders and fulfilment plus growth and reporting workflows tailored to their operations.
Grocery and food businesses
We map how grocery and food businesses sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Multi-outlet retailers
For multi-outlet retailers, we usually start with branded storefront, then add WhatsApp Business API once orders are flowing.
Take your Yerevan store onto customers' phones
In Yerevan, shoppers browse on phones first. A customer shopping app for Android and iOS can share the same catalogue, cart, offers and order history, with push notifications for drops, price alerts and delivery updates.
One backend serves the website and the apps, and the apps ship under your own Google Play and App Store accounts — so what you change once appears everywhere.
Order alerts, offers and abandoned-cart reminders go out on Yerevan time (UTC+4), in Armenian and Russian if you want.
- CRM and email marketing
- Accounting and GST/VAT invoicing
- WhatsApp Business API
- Courier and shipping aggregators
- Meta and TikTok catalogues
- Payment gateways and wallets
- ERP and inventory software
- Google Analytics 4 and Merchant Center
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
From first demo to growth in Yerevan
We launch the journeys that create value first, then add depth. A typical roadmap for an online store in Yerevan:
| Phase | What goes live |
|---|---|
| Launch store | Storefront, catalogue, checkout, payments, shipping and admin go live. Configured for AMD, Visa and Mastercard and HayPost from the start. |
| Grow | Promotions, loyalty, reviews, marketing integrations and SEO content. |
| Scale | Mobile app, marketplace feeds, multi-warehouse and ERP sync. Reviewed against how Yerevan customers actually buy. |
We track conversion rate, average order value, cart abandonment, repeat-purchase rate, page speed (Core Web Vitals) and return rate on a live dashboard from day one, so Yerevan results are visible, not promised.
Time zones, language and support
Yerevan runs on UTC+4, which is 1h 30m behind India (IST). With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
We work in English and can deliver storefront content in Armenian. NDAs are signed on request, and you get a named project lead plus direct access to the engineers building your online store.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Yerevan clients are served remotely with on-site workshops when the project needs them.
