Why a custom e-commerce platform makes sense for Hanoi
Hanoi is a capital and centrally-governed city of vietnam, where around 8.7 million people live and shop, and one of the markets in Vietnam where we build custom e-commerce platforms.
The local economy is driven by government, banks and tech companies, and commercial activity concentrates around Cau Giay, Hoan Kiem and Hoa Lac Hi-Tech Park.
Logistics are supported by Noi Bai Airport, which matters when you promise customers fast delivery.
Vietnam is one of the fastest-growing e-commerce markets in Asia, driven by young urban shoppers. Cash on delivery remains common, but QR and wallet payments are rising quickly.
For a business in Hanoi, the opportunity is to own the customer relationship: your own custom e-commerce platform keeps your margin, your data and your brand, while marketplaces and social channels become additional sales routes instead of the only one.
What makes a Hanoi store feel local
Conversion in Hanoi depends on small local signals — the right currency, the right words and the right payment and courier names.
Currency and pricing
The store speaks Vietnamese đồng: VND amounts from product page to invoice, so Hanoi buyers never convert in their heads.
Language and content
We localise pages, emails and notifications into Vietnamese where your audience needs it.
Local trust signals
Badges for cash on delivery and MoMo, Vietnam Post (VNPost) delivery and clear return terms reassure first-time buyers in Hanoi.
Domain, phone and contact
Using .vn where it suits you signals a local business to shoppers and search engines. Click-to-call and WhatsApp buttons use the +84 calling code so customers reach you without dialling errors.
Talent and partners nearby
With Hanoi University of Science and Technology close by, finding people to manage catalogues, content and support after launch is realistic in Hanoi.
Custom-built for how you sell in Hanoi
Whatever your business sells in Hanoi, N&T Software designs and develops the custom e-commerce platform and the matching mobile app exactly to your requirements — your catalogue, your prices, your payment and delivery rules.
In Hanoi we typically work with enterprises with complex catalogues, multi-brand groups, businesses outgrowing SaaS platforms and companies migrating legacy stores, and with sellers in categories such as fashion, beauty, electronics and mother and baby that have strong online demand in Vietnam.
We start with a requirements meeting, show you a working demo within 24 hours, and only then propose scope, milestones and budget.
What your custom e-commerce platform includes
These are the building blocks of a custom e-commerce platform. We scope them with you, so you pay for what your Hanoi operation needs.
Custom workflows
Product configurators, made-to-order flows, approvals, contracts and industry-specific rules. Couriers such as Vietnam Post (VNPost), Giao Hàng Nhanh (GHN) and Giao Hàng Tiết Kiệm (GHTK) plug in alongside your own fleet for Hanoi orders.
Headless architecture
API-first commerce with a fast front end, so web, app, kiosk and marketplace channels share one backend. Multiple stock points in Vietnam are supported, so a Hanoi order ships from the nearest one.
Multi-entity operations
Multiple brands, companies, warehouses, currencies and tax registrations on one platform. Reports show which products, customers and areas of Hanoi drive revenue.
Deep integrations
ERP, PIM, WMS, CRM, POS, accounting and legacy systems with reliable, monitored data sync. Storefront language, imagery and navigation are set up for Hanoi shoppers and available in Vietnamese.
Migration
Move from older platforms with product, customer and order history, SEO-safe redirects and parallel runs. Product data imports from your existing sheets or ERP, so Hanoi teams do not re-type thousands of items.
Performance and security
Caching, CDN, load testing, security hardening, audit logs and cloud infrastructure as code. Checkout is configured for cash on delivery, MoMo and ZaloPay.
Getting paid online in Hanoi
A custom e-commerce platform for Hanoi must support the way people here actually pay: cash on delivery, MoMo, ZaloPay, VNPay QR, bank transfer (Napas 247) and Visa and Mastercard.
Gateway selection depends on your category and merchant approval; we connect the provider, reconcile payments, automate retries and refunds, and never store raw card data. Prices, taxes and refunds appear in Vietnamese đồng (VND).
Zone-based payment rules let you offer different options for Cau Giay than for outer parts of Hanoi.
- Bank transfer (Napas 247)
- Cash on delivery
- Visa and Mastercard
- VNPay QR
- ZaloPay
- MoMo
Shipping, couriers and local delivery in Hanoi
Your custom e-commerce platform can book shipments and share tracking with Vietnam Post (VNPost), Giao Hàng Nhanh (GHN), Giao Hàng Tiết Kiệm (GHTK), Viettel Post, J&T Express and Ninja Van, or route orders to your own riders and stores across Hanoi.
We set up shipping zones, cut-off times, free-shipping thresholds, cash-collection rules and returns so the promise on the product page matches what your team can deliver.
Connectivity in the area — Noi Bai Airport — makes regional and national dispatch from Hanoi practical.
Tax, invoicing and compliance in Vietnam
Vietnam VAT is 10% standard, temporarily reduced to 8% for many goods, and e-commerce platforms withhold tax for household sellers from July 2025.
On privacy we design around Decree 13/2023 on Personal Data Protection and the Personal Data Protection Law taking effect in 2026; on consumer rights the store reflects the Law on Protection of Consumer Rights 2023 and Decree 85/2021 on e-commerce, which requires website notification to the MOIT.
We build the technical controls — tax-inclusive pricing, compliant invoices, consent banners, terms and return pages, data-access roles and audit logs. We are not a law firm, so final legal and tax positions should be confirmed with your own adviser in Vietnam.
Hanoi sellers: marketplace plus your own store
For a Hanoi business, Shopee, TikTok Shop, Lazada and Tiki are useful shop windows — but fees, ranking changes and shared customer data limit how far you can grow on them alone.
NNT Mart gives you a channel you own: your domain, your customer list, your pricing and your brand. Where it helps, we connect product feeds and orders from marketplaces so stock stays in sync and your team works from one dashboard.
Who we build for in Hanoi
Popular online categories in Vietnam include fashion, beauty, electronics, mother and baby, groceries and home. Local demand in Hanoi is shaped by government, banks and tech companies, so we often design catalogues and B2B ordering around those sectors. In Hanoi, we most often build custom e-commerce platforms for:
Enterprises with complex catalogues
For enterprises with complex catalogues, we usually start with headless architecture, then add SAP, Oracle, Microsoft Dynamics and Odoo ERPs once orders are flowing.
Multi-brand groups
Catalogue, pricing and fulfilment rules designed for multi-brand groups in Hanoi, connected to the systems you already use.
Businesses outgrowing SaaS platforms
Businesses outgrowing SaaS platforms get multi-entity operations plus migration workflows tailored to their operations.
Companies migrating legacy stores
We map how companies migrating legacy stores sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Regulated sectors
For regulated sectors, we usually start with performance and security, then add search engines (Elasticsearch, Algolia) once orders are flowing.
High-traffic retailers
Catalogue, pricing and fulfilment rules designed for high-traffic retailers in Hanoi, connected to the systems you already use.
Add a mobile app for Hanoi customers
In Hanoi, shoppers browse on phones first. Because the platform is API-first, customer, staff and partner mobile apps can be added at any point without rebuilding the backend.
One backend serves the website and the apps, and the apps ship under your own Google Play and App Store accounts — so what you change once appears everywhere.
Push notifications can be timed to UTC+7 so offers reach Hanoi customers when they are awake, and the interface can run in Vietnamese.
- BI and data warehouses
- SAP, Oracle, Microsoft Dynamics and Odoo ERPs
- PIM and DAM
- Search engines (Elasticsearch, Algolia)
- POS and store systems
- Cloud platforms (AWS, Azure, GCP)
- Identity and SSO
- WMS and 3PL systems
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
Launch roadmap and success metrics
Value first, depth later. For a custom e-commerce platform serving Hanoi, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Foundation | Architecture, core commerce, priority integrations and migration. Configured for VND, cash on delivery and Vietnam Post (VNPost) from the start. |
| Differentiate | Custom workflows, configurators and automation. |
| Optimise | Performance, new channels, apps and continuous enhancement. Reviewed against how Hanoi customers actually buy. |
Success is measured on page load and API response times, uptime, order-sync accuracy, manual-work hours saved, release frequency and total cost of ownership — tracked on a dashboard you can see from launch day.
Working with our team from Hanoi
Our team covers UTC+7 — 1h 30m ahead of India (IST) — through three 8-hour shifts, so a Hanoi client always reaches someone during the local working day.
Project communication is in English; storefront content can be produced in Vietnamese. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Hanoi clients are served remotely with on-site workshops when the project needs them.
