Why a B2B ordering portal makes sense for Georgia
Georgia is a market of about 3.9 million people where B2B and wholesale portals are growing fast, with Tbilisi as its capital.
Georgia is an open, English-friendly economy with growing tourism and a thriving wine export business. Digital banking by TBC and Bank of Georgia has made mobile payments mainstream.
Shoppers and trade buyers in Georgia already compare options on their phones; a B2B ordering portal that loads fast, shows accurate stock and accepts Visa and Mastercard turns that research into orders.
Localised for Georgia, not translated into it
A store that works in Georgia respects local habits as well as local law. These are the details we configure first.
Currency and pricing
Prices, taxes, shipping and refunds are shown in Georgian lari (GEL), formatted the way Georgia customers read them.
Language and content
Content can be produced in Georgian, English and Russian, so a Georgia customer reads the store in the language they use at home.
Local trust signals
Badges for Visa and Mastercard and TBC Pay and BOG Pay, Georgian Post delivery and clear return terms reassure first-time buyers in Georgia.
Domain, phone and contact
A .ge domain (or your own) builds local trust and search relevance. Contact buttons are pre-set with +995, so a customer in Georgia taps once to call or message.
Designed to your requirements, not a template
We do not hand Georgia businesses a ready-made theme: we study how you sell, then build the online platform and Android/iOS app your customers and staff actually need.
In Georgia we typically work with wholesalers, FMCG distributors, industrial suppliers and electrical and hardware traders, and with sellers in categories such as wine and food, tourism products, fashion and electronics that have strong online demand in Georgia.
We start with a requirements meeting, show you a working demo within 24 hours, and only then propose scope, milestones and budget.
Features of your B2B ordering portal in Georgia
Nothing here is fixed: modules are switched on, reshaped or built from scratch around how your Georgia business sells.
Business accounts
Registration, KYC and approval, company hierarchies, branches, buyers and approvers with their own permissions. Stock can be held in Georgia or anywhere in Georgia, with pickup and local-delivery options where they make sense.
Contract pricing
Price lists by customer, group or territory, quantity slabs, pack sizes, minimum order values and negotiated rates. Revenue reports by product, repeat buyer and delivery area of Georgia guide stock and marketing decisions.
Quick and bulk ordering
SKU-code entry, spreadsheet upload, saved lists, re-order from history and scheduled repeat orders. Storefront language, imagery and navigation are set up for Georgia shoppers and available in Georgian and English.
Quotes and approvals
Request-for-quotation, counter-offers, purchase-order upload and multi-level approval before submission. Bulk import and sync tools mean the Georgia team never re-keys stock, prices or descriptions by hand.
Credit and payments
Online payment, credit limits, pay-later terms, outstanding statements and payment reminders where approved. Checkout is configured for Visa and Mastercard, TBC Pay and BOG Pay and Apple Pay and Google Pay.
Sales-team tools
Order on behalf of customers, territory assignment, visit notes and performance dashboards for representatives. Delivery can be booked through Georgian Post, Wolt Drive and DHL or dispatched by your own riders around Georgia.
Businesses that use NNT Mart in Georgia
Popular online categories in Georgia include wine and food, tourism products, fashion, electronics, home goods and beauty. In Georgia, we most often build B2B and wholesale portals for:
Wholesalers
Catalogue, pricing and fulfilment rules designed for wholesalers in Georgia, connected to the systems you already use.
FMCG distributors
FMCG distributors get contract pricing plus quotes and approvals workflows tailored to their operations.
Industrial suppliers
We map how industrial suppliers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Electrical and hardware traders
For electrical and hardware traders, we usually start with credit and payments, then add warehouse and inventory systems once orders are flowing.
Medical and institutional suppliers
Catalogue, pricing and fulfilment rules designed for medical and institutional suppliers in Georgia, connected to the systems you already use.
Dealer networks
Dealer networks get sales-team tools plus contract pricing workflows tailored to their operations.
Payments customers in Georgia expect
A store that serves Georgia should let customers pay the way they do offline: Visa and Mastercard, TBC Pay and BOG Pay, Apple Pay and Google Pay and bank transfer.
Provider approval, settlement time and fees differ by business type, so we shortlist gateways with you, then wire up status updates, refunds and reconciliation in GEL — card details stay with the provider.
- Space and TBC instalments
- Apple Pay and Google Pay
- Cash on delivery
- Visa and Mastercard
- Bank transfer
- TBC Pay and BOG Pay
Delivery and fulfilment across Georgia
Your B2B ordering portal can book shipments and share tracking with Georgian Post, Wolt Drive, DHL, Glovo, Bolt Food and local courier firms, or route orders to your own riders and stores.
Delivery rules can price by distance, weight, postcode or zone, offer same-day slots in dense areas, and switch on pickup points or click-and-collect where customers prefer them.
Owning your channel in Georgia
For a Georgia business, Extra.ge, MyAuto.ge, MyHome.ge and Wolt are useful shop windows — but fees, ranking changes and shared customer data limit how far you can grow on them alone.
NNT Mart gives you a channel you own: your domain, your customer list, your pricing and your brand. Where it helps, we connect product feeds and orders from marketplaces so stock stays in sync and your team works from one dashboard.
Tax, invoicing and compliance in Georgia
On tax: Georgia charges 18% VAT and offers a small-business 1% turnover tax regime; Georgian e-invoicing (RS.ge) is mandatory for many businesses.
On privacy we design around the Law of Georgia on Personal Data Protection (2024 revision), overseen by the Personal Data Protection Service; on consumer rights the store reflects the Law on Consumer Rights Protection and the Law on Electronic Commerce.
Controls we implement include compliant invoices, consent capture, policy pages, restricted staff access and audit trails. Please confirm the final legal and tax position with a local adviser.
Add a mobile app for Georgia customers
In Georgia, shoppers browse on phones first. A dealer and sales-representative app lets buyers re-order in seconds, scan products, check statements and receive scheme announcements, while reps take orders at the counter even with patchy connectivity.
One backend serves the website and the apps, and the apps ship under your own Google Play and App Store accounts — so what you change once appears everywhere.
Push notifications can be timed to UTC+4 so offers reach Georgia customers when they are awake, and the interface can run in Georgian and English.
- BI and reporting tools
- CRM and lead management
- WhatsApp and SMS notifications
- Accounting and e-invoicing
- Logistics and freight partners
- ERP (SAP, Oracle, Microsoft Dynamics, Tally, Zoho)
- Warehouse and inventory systems
- Credit and payment gateways
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
Launch roadmap and success metrics
Value first, depth later. For a B2B ordering portal serving Georgia, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Launch portal | Accounts, contract pricing, catalogue, ordering and ERP order sync. Configured for GEL, Visa and Mastercard and Georgian Post from the start. |
| Automate | Quotes, approvals, credit, statements and notifications. |
| Expand | Dealer and sales-rep apps, analytics and new territories. Reviewed against how Georgia customers actually buy. |
Success is measured on order-entry time, share of orders placed online, order accuracy, days sales outstanding, repeat-order frequency and sales-rep productivity — tracked on a dashboard you can see from launch day.
Time zones, language and support
Our team covers UTC+4 — 1h 30m behind India (IST) — through three 8-hour shifts, so a Georgia client always reaches someone during the local working day.
We work in English and can deliver storefront content in Georgian. NDAs are signed on request, and you get a named project lead plus direct access to the engineers building your B2B ordering portal.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; clients in Georgia are served remotely with on-site workshops when the project needs them.
