Why a B2B ordering portal makes sense for Tbilisi
Tbilisi is a capital and the largest city of georgia (country), home to about 1.3 million people, and one of the markets in Georgia where we build B2B and wholesale portals.
Key sectors include finance, IT, tourism, wine trade and logistics, with business districts such as Vake, Saburtalo and the Rustaveli Avenue district.
Logistics are supported by Tbilisi International Airport and the East–West highway, which matters when you promise customers fast delivery.
Georgia is an open, English-friendly economy with growing tourism and a thriving wine export business. Digital banking by TBC and Bank of Georgia has made mobile payments mainstream.
For a business in Tbilisi, the opportunity is to own the customer relationship: your own B2B ordering portal keeps your margin, your data and your brand, while marketplaces and social channels become additional sales routes instead of the only one.
What makes a Tbilisi store feel local
A store that works in Tbilisi respects local habits as well as local law. These are the details we configure first.
Currency and pricing
The store speaks Georgian lari: GEL amounts from product page to invoice, so Tbilisi buyers never convert in their heads.
Language and content
Storefront copy, product pages and emails can run in Georgian, English and Russian, with local date and number formats.
Local trust signals
We add the payment logos, courier names and policy pages shoppers in Tbilisi recognise: Visa and Mastercard and TBC Pay and BOG Pay and delivery through Georgian Post.
Domain, phone and contact
A .ge domain (or your own) builds local trust and search relevance. Click-to-call and WhatsApp buttons use the +995 calling code so customers reach you without dialling errors.
Talent and partners nearby
With Tbilisi State University and Ilia State University close by, finding people to manage catalogues, content and support after launch is realistic in Tbilisi.
Designed to your requirements, not a template
Whatever your business sells in Tbilisi, N&T Software designs and develops the B2B ordering portal and the matching mobile app exactly to your requirements — your catalogue, your prices, your payment and delivery rules.
In Tbilisi we typically work with wholesalers, FMCG distributors, industrial suppliers and electrical and hardware traders, and with sellers in categories such as wine and food, tourism products, fashion and electronics that have strong online demand in Georgia.
We start with a requirements meeting, show you a working demo within 24 hours, and only then propose scope, milestones and budget.
What your B2B ordering portal includes
These are the building blocks of a B2B ordering portal. We scope them with you, so you pay for what your Tbilisi operation needs.
Business accounts
Registration, KYC and approval, company hierarchies, branches, buyers and approvers with their own permissions. Couriers such as Georgian Post, Wolt Drive and DHL plug in alongside your own fleet for Tbilisi orders.
Contract pricing
Price lists by customer, group or territory, quantity slabs, pack sizes, minimum order values and negotiated rates. Inventory can sit in Tbilisi, in a partner warehouse or across Georgia, with click-and-collect where customers want it.
Quick and bulk ordering
SKU-code entry, spreadsheet upload, saved lists, re-order from history and scheduled repeat orders. Dashboards break sales down by product, customer and neighbourhood of Tbilisi, so you see what to promote.
Quotes and approvals
Request-for-quotation, counter-offers, purchase-order upload and multi-level approval before submission. Pages, search filters and wording are tuned to how people in Tbilisi look for products, in Georgian and English if your audience needs it.
Credit and payments
Online payment, credit limits, pay-later terms, outstanding statements and payment reminders where approved. Bulk import and sync tools mean the Tbilisi team never re-keys stock, prices or descriptions by hand.
Sales-team tools
Order on behalf of customers, territory assignment, visit notes and performance dashboards for representatives. Customers in Tbilisi can pay with Visa and Mastercard, TBC Pay and BOG Pay and Apple Pay and Google Pay, with receipts and refunds handled in the same admin.
Who we build for in Tbilisi
Popular online categories in Georgia include wine and food, tourism products, fashion, electronics, home goods and beauty. Local demand in Tbilisi is shaped by finance, IT, tourism, wine trade and logistics, so we often design catalogues and B2B ordering around those sectors. In Tbilisi, we most often build B2B and wholesale portals for:
Wholesalers
Catalogue, pricing and fulfilment rules designed for wholesalers in Tbilisi, connected to the systems you already use.
FMCG distributors
FMCG distributors get contract pricing plus quotes and approvals workflows tailored to their operations.
Industrial suppliers
We map how industrial suppliers sell today and digitise it end to end — from enquiry and order to payment, dispatch and repeat purchase.
Electrical and hardware traders
For electrical and hardware traders, we usually start with credit and payments, then add warehouse and inventory systems once orders are flowing.
Medical and institutional suppliers
Catalogue, pricing and fulfilment rules designed for medical and institutional suppliers in Tbilisi, connected to the systems you already use.
Dealer networks
Dealer networks get sales-team tools plus contract pricing workflows tailored to their operations.
Payments customers in Tbilisi expect
Checkout is where most online sales are won or lost. In Georgia, customers expect to pay with Visa and Mastercard, TBC Pay and BOG Pay and Apple Pay and Google Pay, and many also look for bank transfer, cash on delivery and Space and TBC instalments.
Provider approval, settlement time and fees differ by business type, so we shortlist gateways with you, then wire up status updates, refunds and reconciliation in GEL — card details stay with the provider.
Business buyers around Vake often want invoices or bank transfer, while consumers lean on Visa and Mastercard. We support both flows.
- Apple Pay and Google Pay
- Cash on delivery
- Visa and Mastercard
- Bank transfer
- Space and TBC instalments
- TBC Pay and BOG Pay
Shipping, couriers and local delivery in Tbilisi
Your B2B ordering portal can book shipments and share tracking with Georgian Post, Wolt Drive, DHL, Glovo, Bolt Food and local courier firms, or route orders to your own riders and stores across Tbilisi.
Delivery rules can price by distance, weight, postcode or zone, offer same-day slots in dense areas, and switch on pickup points or click-and-collect where customers prefer them.
Connectivity in the area — Tbilisi International Airport and the East–West highway — makes regional and national dispatch from Tbilisi practical.
Owning your channel in Georgia
Many Tbilisi sellers already list on Extra.ge, MyAuto.ge, MyHome.ge, Wolt, Glovo and Zoommer. Those channels bring traffic, but they also take commission, control the customer relationship and change rules without notice.
With your own B2B ordering portal you keep the customer data, set the offers and the packaging, and still push stock to marketplaces from a single admin.
Selling online legally in Georgia
On tax: Georgia charges 18% VAT and offers a small-business 1% turnover tax regime; Georgian e-invoicing (RS.ge) is mandatory for many businesses.
Customer data is handled with the Law of Georgia on Personal Data Protection (2024 revision), overseen by the Personal Data Protection Service in mind, and the storefront follows the Law on Consumer Rights Protection and the Law on Electronic Commerce.
Controls we implement include compliant invoices, consent capture, policy pages, restricted staff access and audit trails. Please confirm the final legal and tax position with a local adviser in Tbilisi.
Mobile commerce in Tbilisi
A dealer and sales-representative app lets buyers re-order in seconds, scan products, check statements and receive scheme announcements, while reps take orders at the counter even with patchy connectivity.
Apps are published under your own developer accounts and share the same backend as your B2B ordering portal, so offers, stock and orders are always consistent between web and mobile.
Order alerts, offers and abandoned-cart reminders go out on Tbilisi time (UTC+4), in Georgian and English if you want.
- Warehouse and inventory systems
- ERP (SAP, Oracle, Microsoft Dynamics, Tally, Zoho)
- Accounting and e-invoicing
- Credit and payment gateways
- Logistics and freight partners
- BI and reporting tools
- CRM and lead management
- WhatsApp and SMS notifications
Integrations above are examples; we connect any system that offers a suitable API, database access or approved import and export process.
How we phase your B2B ordering portal
Value first, depth later. For a B2B ordering portal serving Tbilisi, the usual sequence looks like this:
| Phase | What goes live |
|---|---|
| Launch portal | Accounts, contract pricing, catalogue, ordering and ERP order sync. Configured for GEL, Visa and Mastercard and Georgian Post from the start. |
| Automate | Quotes, approvals, credit, statements and notifications. |
| Expand | Dealer and sales-rep apps, analytics and new territories. Reviewed against how Tbilisi customers actually buy. |
We track order-entry time, share of orders placed online, order accuracy, days sales outstanding, repeat-order frequency and sales-rep productivity on a live dashboard from day one, so Tbilisi results are visible, not promised.
How Tbilisi clients work with us
Tbilisi runs on UTC+4, which is 1h 30m behind India (IST). With three 8-hour shifts we are available 24×7, so meetings, demos and urgent fixes happen in your working hours.
Project communication is in English; storefront content can be produced in Georgian. You get a named lead, direct engineer access and an NDA if you ask.
Our head office is in Chhapi, Gujarat, with an office in Hyderabad and representation in Nigeria, South Africa, Ethiopia and Zambia; Tbilisi clients are served remotely with on-site workshops when the project needs them.
